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On 5th February, at the Hotel Fairmont Monte Carlo in Monaco was held one of the most important business networking events in the worldwide MICE industry: CONFEC Red 2015. Three days in which companies, British buyers and international suppliers exchanged views and experiences in this and the incentives sector.

José RodadoSenior International Sales Manager and Montse GarcíaSales Director of PortAventura Business & Events attended on behalf of the PortAventura Convention Centre, and positively confirmed that the sector is on the up compared to recent years.

With a programme focused on One-to-One meetings and networking, CONFEC, for yet another year, reaffirmed its position as a leading forum in the MICE market. The success of this edition was confirmed even before the event date (5th February) with all available supplier vacancies having been booked months in advance.

The 7th edition of the ‘Best of M.I.C.E. Networking Forums’, held in Venice from 23rd to 26th April, brought together more than 120 experts and specialists in the MICE sector. Montse García, Sales Development Manager for PortAventura Business & Events attended this event organised by: ‘ABC Corporate Business Solutions’

According to the speech given by Angelo Faloppa, president of ‘Welcome2 Venice Convention Bureau’, “For Venice, ‘The Best of M.I.C.E.’ is a key event for both the city and for the participants, as it allows them to experience what Venice has to offer the different corporate entities”. Laurent Fuchs, C.E.O. of the company organising  Best of M.I.C.E added: “In this new edition, we open the door to new exhibitors and particularly American and Asian companies, but also achieve a diverse attendance of visitors and buyers invited over from Germany, United Kingdom, France, countries in Northern Europe, Italy … and especially USA, Russia, India, China and Brazil.  We also welcome experts from the industry and in particular specialists in strategy, organisation, and administration, but especially in communications, cost optimisation and motivation”.

‘The Best of MICE Networking Forums’ takes place year after year in attractive , stable, safe locations with good transport links between the major cities of the continent that hosts the event. The selected destination has a sole objective:  To attract the best MICE buyers.  


Friday 21st March was the date of the 3rd Canal CEO Breakfast, an initiative sponsored by PortAventura Business & Events and SaxoBank.

The highlight of this latest edition was an appearance from psychologist María Jesús Álava with her book “Las tres claves de la felicidad” [The three keys to happiness]. It was rather fitting that this new book was presented merely hours after the international day of happiness had taken place.

María Jesús Álava was interviewed by journalist Juan Ramón Lucas. Álava explained her experience and revealed her methods of research used to extract as much information and the best documentation possible. In preparation for the book, a study was carried out of more than 700 people from whom conclusions were drawn that were very interesting and crucial for this book. These include the importance of happiness, which is based on self-love, taking charge of one’s own life and, most importantly, learning to forgive oneself.

The study also highlights other areas such as “The happiness of women”. This particular aspect has been in decline over the last decade due to the increased number of roles women fulfil each day and it is also shown that within a corporate structure freelancers are the happiest.

Another issue that arose during the discussion was how is it possible to improve the workplace environment?

Alfonso Morodo, partner at Global Premium Brands, assured that it was necessary to be able to distinguish the orientation given to this type of action, as work must be targeted at producing value.

Productivity fully linked to motivation was also one of the key themes of this breakfast.  Belén Madrid, MICE Director at PortAventura Business & Events, explained that it is important to know how to combine the operational role with a team approach to make it possible for staff to proceed in the same direction initiated by management.

Some of those attending the breakfast emphasised that the CEO must be a figure capable of inspiring and of being inspired and must know how to transmit this sentiment to their team or surroundings.  Psychologist María Jesus Álava maintained that the primary point for this is personal engagement and with the culture and management of the company.

Del 16 al 18 de febrero tuvo lugar en Barcelona el ‘Iberian Mice Forum’, un encuentro de profesionales en el sector de los negocios donde su objetivo fue el promover las diferentes destinaciones turísticas, hoteles, centros de convenciones,… y fomentar el trabajo en un campo que gana adeptos jornada a jornada. Dos días intensivos donde PortAventura Business & Events  también formó parte de: Actividades de Teambuilding, Sesiones de Trabajo, Reuniones Personales, Convenciones,  entre otros Incentivos.

Montse García, sales development manager de PortAventura Business & Events tuvo oportunidad de vivir y experimentar muy de cerca este evento, donde empresas y proveedores aportaron y compartieron  experiencias del sector durante estas jornadas.

Una cita donde las reuniones one-to-one fueron de mayor importancia entre sus asistentes. La relación cliente-empresa relució durante la duración del Iberian Mice Forum, dando buena acogida por ambas partes en un evento que destacó por su exclusividad e importancia en las temáticas que se debatían.

Barcelona ha sido la primera ciudad en recibir el “Iberian MICE Forum”. Durante este año 2014 otras ubicaciones acogerán a las diferentes empresas interesadas en este gran evento. La próxima cita tendrá lugar en Madrid del 27 al 29 de abril.


On Tuesday 11 February was held the first corporate meeting and event of Tourism in Catalonia (MICE); #TurismeReunionsCAT On this day, conferences, lectures and various activities took place, where Port Aventura Business and Events had the pleasure of taking part in some of them in this “1º Tourism Meeting Forum of Catalonia”.

Amongst the speakers: Laura Valdeolivas, sales director of Port Aventura was present at the Round Table on Good Practices for Initiation and Uptake of MICE Meetings in Catalonia, discussing the strengths that a business needs to consolidate its position in the MICE market.

PortAventura Convention Centre also took part in the ‘petit comité’ debate on Tourism Meeting Requirements in Catalonia, held in the Inspirational Space of the premises.    Laura Valdeolivas transmitted a favourable vision and strong commitment to the industry’s domestic market and new expectations and plans for further international expansion.



PortAventura Convention Centre present at FITUR, sponsors the VI National Business Travel Congress 2014

In its sixth consecutive year with FITUR, the VI National Business Travel Congress 2014 had a varied programme that addressed the latest trends in the MICE sector. PortAventura Business & Events, present with a stand at FITUR, sponsored the IBTA Conference, participating in Spain’s largest Business Travel gathering, which brought together around 500 professionals, making it an excellent opportunity to meet experts within the industry.



On 20 June 2013, Montse Garcia and Aitor del Rio, members of PortAventura Business & Events, attended the “Summer Workshop by Partance”. This took place at the Hotel Pershing Hall, an iconic 18th century building situated in the heart of Paris. The event, organised by Partance, is part of a series of “workshops” that are held throughout the year and are intended solely for associates of the company.

The day, attended by a total of 180 people, was a resounding success. It included a presentation of products offered by the different European destinations specialising in holding corporate events. Among the French agencies present, of particular note were the representatives of Connect Factory, Havas, Ormes and Allegria.

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Montse Garcia and Aitor del Rio, members of PortAventura Business & Events, at the “Summer Workshop by Partance”

Tomorrow, Tuesday 21st May 2013, sees the start of  IMEX 2013 in the city of Frankfurt and PortAventura Business & Events will be there. In this event, Franck Bárbaras – Director of Business & Events, PortAventura Convention Centre – together with Jordi Yera – Sales Executive Business & Events, PortAventura Convention Centre – will be attending one of the most important international trade fairs for the MICE sector. As exhibitors (you can find us at the trade fair in Pavilion 8 Spanien, Stand E300), PortAventura B&E will demonstrate to potential clients, companies and agencies, its main selling points: ability to adapt, versatility of available spaces, exclusive opening of areas, location, etc. In this way, it is positioned, yet again, as an ideal location for incentive trips, meetings and events.

Three intense days, with an elaborate programme filled with innovative ideas, aimed at creating a unique environment to favour better business opportunities. In addition to a complete and free educational programme, another unique concept offered by IMEX 2013 is its continuous capacity for innovation, ability to adapt to the needs of the different sector representatives and use of the latest technological tools such as the creation of an IMEX 2013 application for mobile telephones and tablets and its presence on the main social networks.

The building where will take place IMEX 2013.

The building where will take place IMEX 2013.



Meedex Paris - April 3th and 4th, 2013

Meedex Paris – April 3th and 4th, 2013

On 3 and 4 April 2013 a trade fair was held in Paris, bringing together for the first time ever Meedex France and Meedex International in one single event where each still stuck to their own format. With the collaboration of Partance, the central theme was the MICE sector; business tourism and events management on an international level. Once again Meedex allowed organisers of seminars, conferences, congresses, incentives and events, to name but a few, to explore the most appropriate locations and the best suppliers to ensure the success of their next projects.  The Carrousel du Louvre was the setting for Meedex 2013, occupying two of its rooms: Le Nôtre and Soufflot Room.

Montse García, Sales Development Manager de PortAventura B&E, and Franck Barbaras, Director Business & Events PortAventura Convention Centre, attended Meedex France; a trade fair targeted solely at French buyers seeking international destinations. For these reasons and in view of possible business opportunities, PortAventura Business & Events took part in the 2013 event, and was one of 300 exhibitors coming from 45 countries.


Director Port Aventura Business & Events and Port Aventura Convention Centre



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