The UK’s leading event management brands including George P. Johnson, Zibrant Live, BI Worldwide, Grass Roots Group, Concerto Live, drpgroup and Capita Travel and Events were represented among the agencies that participated in the M&IT Challenge at London’s five-star Landmark Hotel on 23rd  and 24th January.

The M&IT Agency Challenge engaged 29 agency staff with suppliers in an interactive, cutting-edge format called ‚The M&IT Model‘.

Participating suppliers included DMCs such as Cititravel Spain and MEP Turkey; top destinations such as Dubai, Hungary, Switzerland, Chicago, Barcelona, Hamburg and Denmark; venues such as Barcelo Hotels & Resorts, PortAventura Business & Events and even cruise companies such as Silverseas.

Montse García, Sales Development Manager of PortAventura Business & Events y PortAventura Convention Centre attending in representation of PortAventura, said: “It was a first for me to attend the M&IT Agency Challenge. The workshop was very professionally run, innovative, fun and excellent for generating business opportunities; it was a very different experience from typical workshops. Thank you Team M&IT for making it happen”.

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